Archive for the 'Pay Per Click' Category

PPC traffic tracking tool by KeyTrail

We normally don’t review products here but here is a post about KeyTrail. If you are a small or medium size business or a search marketing specialist with limited resources then you need to have a look into this. It gives you control over PPC spend, however small or big and helps you understand the activity top-level as well as down to details such as individual keyword performance across time.
It is a very interesting product for tracking pay per click activity and it does what it says on the tin. Great to see a site that does not over-claim what the product can offer. Read more

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Target sites with Google AdWords

The Google AdSense network is not the best place ever. There are thousands of very strange looking sites with questionable traffic. Google’s answer to this self inflicted mess is the site-targeted campaign option in Google AdWords.

You can select from a list of better quality and traffic websites and see the pageviews and conversions increasing.

The Cost Per Click is not too bad either.

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